I had to go into B&N today to get my NookColor (haven't plugged it in and charged it up yet, though). I would never voluntarily step into a store on Black Friday, but it came in late Wednesday, and because it's a hot item they could only hold it through today. Thanks so much, guys:-P. But I hung out with my dad in the morning and went over there about midafternoon, and it wasn't too insane. I bought a snazzy hot pink cover for it, too.
Anyway, the Nook guy told me he'd already sold forty NookColors today. There was a really big crowd around the Nook kiosk, so I could easily believe it was selling well. I guess a lot of people don't mind LCD screens. I still think I'll mostly use it for magazine reading, not book reading-- but honestly, I don't think too many people are hardcore novel readers anyway. So I have no problem believing there's a substantial market for it.